I am covering a small business branding event for American Express tonight live at the Nokia Theater in Times Square. You can join me via a webcast set to cover the sold out event.

I will running bits and pieces of an interview with Kate and Andy Spade on this blog tonight. My focus will center around the essential elements of building a highly personal brand.

During the webcast you’ll have the unique opportunity to interact with Bobbi Brown, Kate & Andy Spade, and other brand builders as they share stories and insights into their remarkable success. You can submit online questions that could be chosen for our guests to answer live and send your own comments that could be posted to our site after the event concludes.