How to Create a Compelling Marketing Strategy


John Jantsch
Duct Tape Marketing

John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network. His latest book, SEO for Growth - The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs, is changing the way the world thinks about SEO.

What others are saying . . . 

I'm not even sure where to begin... Duct Tape Marketing has fundamentally changed the way I do business in the most positive way possible. John and his team have done an amazing job with the depth of knowledge they are willing to share. My business would not be where it is without Duct Tape!

Nina Radetich
Radetich Marketing & Media

What You'll Discover
On this Live Webinar:


A focused marketing strategy is one of the best weapons a small business owner can have. It allows you to know who your ideal clients are, what message you need to use to attract the right clients (and more profitable clients), and what content you need to develop to engage them.

In this session, John will go over the exact steps for you to create a powerful marketing strategy so that you can align that with the tactics used to grow your business more profitably. 


February 19th


Noon CST
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What you'll take away from the session

  • How to create your ideal client profile
  • How to find and communicate your core message
  • How to use content as the voice of strategy
  • How to build a perfect customer journey
  • How to create a customer experience that generates referrals