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December 21th, 2010 - Duct Tape Marketing News

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Cool Tools

Tools, links and services we found this week

Gleanster - very nice looking research service that creates easy to scan research on successful marketing tactics such as how Top Performers use Social Media Marketing.

10 Usability Crimes You Really Shouldn't Commit – Great article on little tweaks that will make your web pages more user friendly.

Popscreen – Service that makes it very easy to discover videos that are trending before they become popular

duct tape marketing coachThis issue of the Duct Tape Newsletter is sponsored by the Duct Tape Marketing Consultant Network. We're looking for experienced marketing consultants and coaches that want to generate greater profits by partnering with a national brand and marketing system. More info here

Featured Story

5 Trends that Will Shape Small Business in 2011

By John Jantsch

photoLast year I wrote a piece where I predicted trends for 2010 – you can read them here – and I must say that I was pretty much spot on with most. The thing about predictions and small business – and I think I’ve developed a bit of knack for this odd duck – is that no matter what trends are reported in the media, small business will always adopt it much slower and in ways that are counter to much of the hype. Read the rest at AMEX OPENForum

Marketing Links
Posts from my personal blog reader

How and Why I Still Devour Blogs
2011 marks my eighth year of blogging. In that time I’ve logged over 2500 blog posts, acquired around 143,000 subscribers and had this blog named by the likes of Forbes magazine as their favorite for both marketing and small business. from ducttapemarketing

Top Ten Branding Keys For 2011
1. Learn everything about your customers. Understand them at a deep level. Know what motivates them. Know what they aspire to and what they fear. from brandingstrategyinsider

This issue of the Duct Tape Newsletter is brought to you by Wall Street Journal Bestseller - The Referral Engine - Teaching Your Business To Market Itself by John Jantsch - Found wherever books are sold - More info here

Social Media Buzz
Listening to the conversation online

The Top 15 Marketing & Social Media Trends To Watch In 2011
Now that we are in the new year of planning, marketing teams everywhere are crafting and executing their plans for the next 12 months. from rohitbhargava

Small Business
Trends in Small Business

The upside of adversity
Any business book worth its salt will tell stories of adversity faced by the most successful businesspeople. You learn of catastrophic product launches, bankruptcy, divorce and health scares, all part of the hero’s journey to becoming a wealthy, successful entrepreneur. from escapefromcubiclenation