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June 2, 2011 - Duct Tape Marketing News

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2011 Small Business Influencer Awards

Small Business Trends and smallbiztechnology are hosting the Small Business Influencer Awards. You can nominate a company or person you think is deserving (and vote for me in the guru category cuz I so want to win one of those guru hats) :)

Click Here to Vote

Cool Tools

Tools, links and services we found this week

Gridly – Agency like templating system that makes it very easy to create consistently branded print materials.

GaggleAMP – tool that let’s you get your customers and partners involved in amplifying your social media campaigns.

LoopFuse – a marketing automation platform that makes it easy generate demand and engage customers through the buying cycle.

duct tape marketing coachThis issue of the Duct Tape Newsletter is sponsored by the Duct Tape Marketing Consultant Network. We're looking for experienced marketing consultants and coaches that want to generate greater profits by partnering with a national brand and marketing system. More info here

Featured Story

7 Characteristics of a Real Life Marketing Strategy

By John Jantsch

photoIn my opinion, developing and executing an effective marketing strategy is the most important job of any marketer and failure to do so is the single greatest threat to creating anything that looks and feels like business building momentum. Read the rest at Duct Tape Marketing

Marketing Links
Posts from my personal blog reader

How To Make Today’s Obsession With Content Serve Your Brand
There’s an obsession in marketing circles these days with content. There are blogs about it, associations dedicated to it and even books focused exclusively on the creation and use of content as a marketing tool. from John Jantsch at AMEX

How to be interviewed
The explosion of media channels and public events means that more people are being interviewed about more topics than ever before. It might even happen to you... and soon. from sethgodin

This issue of the Duct Tape Newsletter is brought to you by Wall Street Journal Bestseller - The Referral Engine - Teaching Your Business To Market Itself by John Jantsch - Found wherever books are sold - More info here

Social Media Buzz
Listening to the conversation online

Social Networks Drain Productivity
In March of this year, social email provider (pronounced 'harmony') commissioned a survey of 515 IT users working the U.S. and global companies. from socialmediatoday

Small Business
Trends in Small Business

How Sharing Your Secrets Can Transform Your Business
Colonel Sanders has a trade secret. His special blend of herbs and spices is supposedly the secret formula that makes his chicken taste the way it does. from rohitbhargava