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June 22, 2011 - Duct Tape Marketing News

Blog Guide

Blogging for Your Business


ProBlogger's Guide to Business Blogging is the best way to fully understand how to get the most from your blogging efforts - this has my highest recommendation.

Find out more here (affiliate link)

Cool Tools

Tools, links and services we found this week

Boomerang for Gmail – incredibly useful Firefox or Chrome plugin that allows you to schedule emails to be sent at specific times, set reminders and even hide email from your inbox until you need it for, say, a meeting.

Keepstream – tool that allows you to organize and publish an archive of things on Twitter such as events streams, specific conversations or a product launch and then embed the conversation on your site. Also makes a great way to share a conversation about a client to help them understand the buzz.

Trumpia – All in one messaging platform that includes email, text, IM and voice broadcast as well as social network integration.

duct tape marketing coachThis issue of the Duct Tape Newsletter is sponsored by the Duct Tape Marketing Consultant Network. We're looking for experienced marketing consultants and coaches that want to generate greater profits by partnering with a national brand and marketing system. More info here

Featured Story

7 Resistance Crushing Questions Every Business Must Answer

By John Jantsch

photo You’ve created buzz and awareness about your business, you’ve gained permission to educate and you’ve even started to build trust through your content and SEO work – prospects are coming to know, like and trust you – you’ve achieved the equivalent of marketing nirvana, right? Read the rest at Duct Tape Marketing

Marketing Links
Posts from my personal blog reader

Where is The Emotion in Your Marketing?
Features aren’t emotional. Specifications and statistics are not either. You know what is? Lifestyle. Family. Improving something meaningful to the audience. Do you agree with me? from consumerevangelists

This cartoon really rang true to me. When you spend hours in a conference room, banging your head against the wall with your colleagues until everyone’s bloody and bruised from brainstorming, you start to care about the creative ideas you generate. from pr-squared

Tune in to this week's Duct Tape Marketing podcast with Eric Ries - author of The Lean StartupSubscribe now via iTunes or subscribe via other RSS device (Google Listen)

This issue of the Duct Tape Newsletter is brought to you by Wall Street Journal Bestseller - The Referral Engine - Teaching Your Business To Market Itself by John Jantsch - Found wherever books are sold - More info here

Social Media Buzz
Listening to the conversation online

Formspring: changing social conversations on the web
The phrase ‘rapid growth’ doesn’t quite do justice to the explosion in usage that a new social site called Formspring has enjoyed since it launched just 18 months ago. With over 24 million user accounts and 3.5 million unique visitors every day, it is one of the hottest sites on the Internet. from building43

Small Business
Trends in Small Business

Dangerous (in a good way)
A path on the way to building a reputation: When someone asks you a question, they get an answer bigger than they ever expected. from sethgodin