The Marketing Hourglass has 7 stages: Know, Like, Trust, Try, Buy, Repeat, Refer. Most small businesses have systems for the first five. They know how to get found, how to build some trust, how to close. Then the marketing ends. Repeat and Refer, the back half, get left to chance. Good work, happy customers, and
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Ever feel like running your business is a never-ending game of keeping plates spinning? I remember watching a circus performer as a
The Duct Tape Marketing Podcast with Max Traylor In this episode of the Duct Tape Marketing Podcast, I interviewed Max Traylor, consultant,
The Duct Tape Marketing Podcast with Jim Squires In this episode of the Duct Tape Marketing Podcast, I interviewed Jim Squires, Executive
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.
The Duct Tape Marketing Podcast with Chuck Blakeman In this episode of the Duct Tape Marketing Podcast, I interviewed Chuck Blakeman, a
The Duct Tape Marketing Podcast with Rand Fishkin In this episode of the Duct Tape Marketing Podcast, I interviewed Rand Fishkin, co-founder
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.
The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I discussed the many hats
The Duct Tape Marketing Podcast with Jane McCarthy In this episode of the Duct Tape Marketing Podcast, Sara Nay steps in as
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