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5 Essential Elements of a Useful Social Media Plan

Living inside the bubble of the social media marketing world, it’s easy to forget that many organizations still don’t know how to reconcile social media into their everyday sales and marketing routine. I taught the executive team of a very Continue Reading

Weekend Favs April Twelve

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don't go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a Continue Reading

Involve Your Prospect In Their Story to Ignite Inbound Selling

Today is guest post day here at Duct Tape Marketing and today’s guest is from Mike Hanski – Enjoy!  In certain ways, inbound selling is a lot like inbound marketing.  At the very least, they have one very important concept in common – content Continue Reading

How to Get Past Cold Calling

Thursday is guest post day here at Duct Tape Marketing and today’s guest is from Andrea Hewitt – Enjoy!  Cold calling is proven to lead to high levels of anxiety for at least 40 percent of sales people during their careers. That’s why every Continue Reading

A Bevy of Educational Opportunities

To celebrate the launch of my next book Duct Tape Selling I am presenting a series of webinar across the universe. Below you can find the list and register away if any pique your interest! 4/16 - Duct Tape Selling with Duct Tape Marketing Continue Reading

Managing the Curve of Expectation

Expectations are almost everything. Meet them and people are mostly happy. Exceed them and they are mostly overjoyed. Fail to meet them and sometimes nothing else matters. The key of course lies in properly setting them in the first place. I Continue Reading

Think Like a Marketer, Sell Like a Superstar

As some of you may have heard I have a new book coming out May 15th. The title is Duct Tape Selling - Think Like a Marketer, Sell Like a Superstar and I'm conducting a free webinar for my readers on April 16th to kick off some of the Continue Reading

Are You Building a Job or an Asset?

Many of the business owners I’ve worked with and spoken with over the years have deluded themselves into believing they actually have a business. True, their business card and tax return might say business owner, but far too often what they’ve Continue Reading