The Ultimate Guide to Small Business Keyword Research

Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this…

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What’s the Difference Between Small Business and Large Enterprise SEO?
Big data and cloud-based software have definitely helped level the playing field for businesses of all sizes. Yet, despite easy access to data and improved large-scale management capabilities, small businesses still have to approach some parts of their business differently. Like SEO. It’s important to note that just because the approaches to SEO are different, […]
Podcast
Want to Be Like Amazon?
Marketing Podcast with Bryan Eisenberg Podcast Transcript C’mon, how are you going to be like Amazon – I mean, why would you want to? Here’s the thing most don’t realize about Amazon – they do so many things like a small business that they are actually more nimble than much smaller organizations and they can […]
Podcast
Is Being Congruent the Secret to Making More Money?
Marketing Podcast with Carrie Wilkerson Podcast Transcript Don’t let the title of this post fool you, it’s not about doing something to make more money, it’s about being true to yourself and the fact that often that’s the secret to success that few talk about. If you hang around a long-time entrepreneur for any length […]

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What if Your Marketing Isn’t Working Like it Should?
Just the other day I was chatting with a small business owner over coffee (something I do a lot.) One of the questions I like to pose when I have these chats is – “What’s your biggest marketing concern right now?” I get lots of answers to that question, but most could be lumped into […]
Weekend Favs May 20
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]

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How can Visual Search Change SEO for E-Commerce?
The visuals of a website attract more users than a mere text. A web page that is facilitated with images, videos and infographic earn 94% more views than the one having a bulk of the textual content. The more the people are engaged in your eCommerce business, the more they place orders, and the more […]
5 Simple SEO Copywriting Tips For Small Businesses
In the movie Field of Dreams, Ray Kinsella played by Kevin Costner constantly hears the saying “If you build it, they will come.” Spoiler alert, if you have not watched the movie, the prophecy did come true and people showed up to play or watch baseball on the field that Ray created. Unfortunately for small […]
Podcast
Is Your Comfort Zone Holding You Back?
Marketing Podcast with Andy Molinksy Podcast Transcript I think many of us associate time outside of our comfort zone as a negative thing, but in my experience, it’s where all growth occurs. I’m not suggesting you need to subject yourself to painful experiences but I do think if you fear something there’s a pretty good chance […]
Podcast
How to Become a Thought Leader
Marketing Podcast with Elizabeth Marshall Podcast Transcript Thought leadership – now there’s a term that’s been abused of late. Yes, thought leadership is a tremendous posture to work from, but it’s earned, not proclaimed. My guest for this week’s episode of the Duct Tape Marketing Podcast is Elizabeth Marshall. I like to call her the consultant […]

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