The Ultimate Guide to Small Business Keyword Research

Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this…

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10 Ways Small Businesses Can Save the Environment
Inc has a nice piece this month on “green companies.” In my experience small business owners seem to take a more proactive stance to environmentally friendly practices. I don’t know, maybe we’re just a little closer to the consequences of not. Here’s a nice little slide show – 10 Ways Companies Can Save the Environment.
Free Teleseminars from FreshBooks
Mike McDerment and the folks at FreshBooks have put together a really great series of weekly teleseminars that cover some of my favorite marketing topics. Sign up for the teleseminars Up next is Advanced Web Analytics from John Marshall, CEO, ClickTracks. Future and past sessions include web traffic building, project management, pay per click, and […]

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Truth or Delusion in Networking for Referrals
Recently I caught up with Ivan Misner, founder of BNI and author of a number of books on networking and referrals, including his most recent release – Truth or Delusion on the Duct Tape Marketing podcast. Misner and I discussed a number of the myths and truths that commonly surround the practice of networking. For […]
QuickBooks Small Business Center
Intuit has launched a Small Business Center on its QuickBooks Community site. In addition to the information on small business finance and accounting that the group site was built on, the center features content from experts in the area law, starting a business and marketing. Intuit has asked me to fill the role of marketing […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Powerful PDF Option
I have been using a new tool to create, edit and convert PDF files and I can’t say enough good things about it. The software is called ScanSoft PDF Coverter Professional 4 I think this is a great tool for small businesses because I find it much easier to use than Adobe Acrobat and the […]
I Long for a Good Publicity Stunt
According to Marketing Vox, the Word of Mouth Marketing Association (WOMMA) on Thursday released the WOMMA Ethics Assessment Tool, which helps marketers identify and eliminate unethical word-of-mouth marketing tactics before they are implemented. I don’t know about you but I think the conversation about policing unethical word of mouth has gone overboard. Who’s to say […]
Make Mine a Million Event
Open from American Express presented the Make Mine a Million (M3) event yesterday at the Manhattan Center just off Times Square in New York. The Make Mine a Million program is part of the Count Me In for Women’s Economic Independence organization and provides a combination of money, mentoring and marketing tools that women entrepreneurs […]
Advisory Boards as a Small Business Growth Tool
Stephen and Andrew MacGill, father and son co-founders of PeerSight, stopped by the Duct Tape Marketing podcast recently. PeerSight has created an online version of the proven “advisory board” model aimed at small business owners. PeerSight helps small business owners join an advisory board that matches their needs and then facilitates activities inside that board […]

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