Why You Must Create a Total Online Presence Right Now

Your website is the hub of your online presence and is clearly a must in this digital world. However, it’s only one piece…

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Building Client and Referral Communities
Two of the most important words in the marketing world are Content and Contact. The best lead generation is done by providing tons of great content – the best lead conversion is done by providing the right kind of contact. Put content and contact together and you not only have a powerful business building strategy, […]
Speaking of Kate Spade
As it turns out my daughters go the same high school that Kate Spade attended, so, naturally American Express asked her to warm up the audience for me at an event in New York – oh, wait, maybe I got some of that wrong. But, the school thing is accurate! American Express is hosting an […]
Keys to Getting Into Big Companies
My friend, blog channel contributor, author of Selling to Big Companies and person who most encouraged me to write a book, Jill Konrath has posted an archive of a Webex presentation you did titled the 7 Keys to Getting Into Big Companies. on her blog. On top of providing great content Jill demonstrates a great […]

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PRWeb's Mick Jolly on the Duct Tape Marketing Podcast
I conducted a great interview with Mick Jolly, Executive VP of PRWeb on the Duct Tape Marketing Podcast site. PRWeb has long been a great choice for small businesses looking to distribute press releases, but in recent months PRWeb has been adding some Internet based services that allow even greater reach. PRWeb has transformed the […]
Small Business Marketing Ain't For the Timid
Marketing a small business takes some guts. It’s not necessarily rocket science, more like showing up and doing a lot of the same things over and over again, but one of those things is the ability to stick with a plan, even if you are bit uncomfortable with some aspect of the plan. A good […]

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If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

How To Beat the Wal-Marts
I get lots of calls to come in and speak to merchant groups when they learn that another Wal-Mart is moving to town. The fear of course is that they assume they can’t take on Wal-Mart and win. The truth is you can beat Wal-Mart or any other chain, you just can’t fight them. Unfortunately, […]
Marketing Sherpa's Top 10 Blogs
The Marketing Sherpa readers poll of top blogs in 10 different categories was announced this week. The list features some new blogs this year, but always seems to produce some new “must read” blogs for me. Yes, in the shameless self promotion category, Duct Tape Marketing was named, for the third straight year, the “Best […]
Easy Way to Digest the Entire Duct Tape Blog Channel
As you can see or may have read I now have 22 blogs all connected to the Duct Tape Marketing Blog Channel. Flipping through the various blogs to find new content can be a chore (although some love doing just that) so I have added a Duct Tape Marketing Blog Channel Digest page that allows […]
Lead Generation for the Complex Sale
I had a great conversation with Brian Carroll, author of Lead Generation for the Complex Sale over at the Duct Tape Marketing Podcast. Brian’s book book gets at the heart of generating leads the right way. He focuses on what he calls the complex sale, a combination of multiple variables including money, but I think […]

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