The Ultimate Guide to Small Business Keyword Research

Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this…

Most Recent

Say Thank You With Ink
Nobody hand writes a note these days. Well, most nobody. But that’s what makes it so effective as a marketing tool. Look it’s pretty effective as a nice thing to do too but this is a marketing weblog so I figure that’s what you want to hear about. Every Friday I make a point of […]
Google Blog – Now everybody's doing it.
Google, usually known for cutting edge stuff, finally got around to launching a weblog. Oh they own Blogger and no doubt thousands of Google employees have their own blogs, but now they have an official one. One of the things about blogs is that they develop a personality over time. At the moment the Google […]
Just In Case They Don't Get It
People, or better yet your prospects, learn in different ways. Some need lots of specific details, some need pictures, and some just need to look into your eyes and shake your hand. The point is, you must give your target market information in many forms. One of my favorite forms of education is the case […]

The Duct Tape Marketing blog serves to deliver simple, effective, and affordable small business marketing advice. Join over 75,000 subscribers and get our best articles delivered via email.

Vote for my Weblog!
Marketing Sherpa is sponsoring what they call the “Readers’ Choice Awards for Weblogs” The Duct Tape Marketing Weblog has been nominated as one of only three weblogs to make the cut for the Small Business Marketing category. I would really appreciate it if you would take a minute and cast a vote for my weblog. […]
Google Just Gets Better and Better
One of the things I love about Google is that they keep adding more and more stuff you can do with their site. They seem to have a playful laboratory sense of doing things. They create new tools and then without much fanfare put em on the site for all to join in on the […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

The "So-called" Web Experts Are Already Whining Again
The search engine gurus are whining once again as rumor has it Google has another shake-up planned. And, then of course, they are all still crying foul because Yahoo’s newest indexing strategy appears to be rewarding sites that…God forbid…actually focus on good content. Yes, I know, Yahoo is using the Inktomi search software and they […]
The Best Small Business Marketing Strategy
Small business owners often ask me to identify the best marketing strategy around. My answer to this question usually causes one of two reactions. For some, my answer is frustrating and causes them to swear and spit and do further unmentionable things. For others, it is like someone finally revealed the truth, turned on the […]
Duct Tape Marketing Weblog is featured in Seth Godin's latest book
That crazy Seth Godin is at it again. He is the undisputed king of viral marketing and just keeps proving over and over again how to get permission and deliver more than promised. He has created what some will call the ultimate marketing resouce. He calls it Bull Market :: Companies that can help you […]
Finding Your Ideal Client
When it comes to targeting a market many people simply look for someone who needs (or who they think needs) what they do and then they try to offer it to them. This may be the greatest single recipe for small business disaster. May I be blunt here? When looking for your ideal client there […]

All Categories