Convert Your Ideas and Messages Into Memorable Narratives

Convert Your Ideas and Messages Into Memorable Narratives

By John Jantsch

Marketing Podcast with Ron Ploof
Podcast Transcript

I enjoy it when someone can take a complex idea and make it simple without removing its initial power and intent.

Storytelling is all the rage these days, but few are equipping people to actually use the power of stories.

My guest for this week’s episode of the Duct Tape Marketing Podcast is Ron Ploof. He is an author, speaker, consultant, storyteller and the creator of the StoryHow PitchDeck – playing cards that help people convert their ideas, messages, and presentations into memorable narratives.  He and I discuss if this little deck of cards can actually help you tell better stories. I think it can.

Ploof is a professional communications strategist with specialties in technical communications, business storytelling, and social media distribution. During his career in high-tech electronics, he’s designed to control systems, provided pre-sales support as an EDA applications engineer and AE manager, and was responsible for over $30 million in engineering services sales as a business development manager.

Questions I ask Ron Ploof:

  • Why is storytelling such a hot topic right now?
  • How can you apply storytelling to businesses?
  • Is there a story in any business, no matter what they sell?

What you’ll learn if you give a listen:

  • What’s the only way for people to learn
  • What the essence is of storytelling
  • How to become a better storyteller

Key takeaways from the episode and more about Ron Ploof:

Like this show? Click on over and give us a review on iTunes, please!

Are you an independent marketing consultant or an agency owner? If so, you may want to check out the Duct Tape Marketing Consultant Network. It is a growing group of independent marketing consultants and agencies that are partnering and collaborating using the Duct Tape Marketing tools, and really scaling their businesses. Check it out at ducttapemarketingconsultant.com.


Podcast
Why Leaders Eat Last with Simon Sinek
Marketing Podcast with Simon Sinek Podcast Transcript For this week’s episode of the Duct Tape Marketing Podcast, we’ll revisit my conversation with Simon Sinek, author of Start With Why and the most recent Leaders Eat Last. First off, if you’ve not read either of these books, I suggest you get both. In Start With Why […]
Podcast
How to Create Ridiculously Good Content
Marketing Podcast with Ann Handley Podcast Transcript The simple answer to the promise in today’s title is this – get Ann Handley’s lbook – Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. Handley is my guest for this week’s episode of the Duct Tape Marketing podcast and she knows a thing or two […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.